Features

Everything inside BI Adlytics

Money and profit, advertising, growth, inventory, automation, reporting, team access and data checks. Each part connects to the next, so a campaign's cost sits next to that product's real margin, stock level and return rate.

Money and profit

Know what you earn, and what Amazon owes you

Dashboard

Your whole account on one screen, before your first coffee

Today, yesterday, month to date and last month, with sales, ads and profit side by side, updating through the day.

  • Total sales, units, average selling price, TACoS, net proceeds and returns
  • Ad spend, ad sales, ACOS, CPC, CTR and conversion next to them
  • Today's orders update live from Amazon's order feed
Dashboard · demo.biadlytics.comLive product
BI Adlytics dashboard with today, yesterday and month-to-date figures Today's orders, live
Profit and loss

What each product really earns

Three views of profit and loss: the business overview, per-SKU economics and an order-by-order ledger.

  • Fees, ad cost, refunds and net for every SKU
  • Every order listed, including cancellations and refunds
  • After referral fees, fulfilment, ads and returns, not before
PnL · SKU economics · demo.biadlytics.comLive product
BI Adlytics SKU economics showing sales, fees and total cost per SKU Every fee matched to the product
Settlement reconciliation

Every payout, matched

Each Amazon payout is matched to the orders, fees and refunds inside it.

  • See the orders inside every payout
  • See every fee and refund deducted from it
  • Know exactly what Amazon paid you, and why
Settlement · demo.biadlytics.comLive product
BI Adlytics settlement screen matching each payout to its orders, fees and refunds
Returns

Know why products come back

Return reasons, return rate over time, refund value and the effect on net proceeds, cross-checked by product and reason.

  • Return rate over time, by product
  • Refund value and its effect on your net proceeds
  • Fix the listing, size chart or packaging that's causing it
Returns · demo.biadlytics.comLive product
BI Adlytics returns screen showing return rate, refund impact and net proceeds
Reimbursements

Get back what Amazon owes you

Finds lost, damaged and unreturned inventory and fee overcharges, and exports claims ready to file.

  • Lost and damaged inventory
  • Units returned but never put back into stock
  • Fee overcharges, grouped into ready-to-file claims
Gaps found, by category
Lost inventoryClaim ready
Damaged inventoryClaim ready
Returned, not restockedClaim ready
Fee overchargesClaim ready
Advertising

Find what's wasting spend, then fix it in bulk

Campaigns

Every campaign, every ad type, one table

Every Sponsored Products, Sponsored Brands and Sponsored Display campaign with spend, sales, ACOS, ROAS, CPC, CTR and conversion.

  • Daily, weekly or monthly
  • Compare with the previous period in one click
  • Sponsored Brands on Amazon's 14-day window, so totals match the console
Campaigns · demo.biadlytics.comLive product
BI Adlytics campaigns table covering Sponsored Products, Brands and Display 3 ad types, one table
Audit

An account audit in minutes, not a week

Account health broken down by targeting type, campaign type, placement and budget, with the findings listed for you.

  • Spend and sales by targeting type
  • Campaign type, placement and budget compared
  • Findings listed, so you know where to start
Audit · demo.biadlytics.comLive product
BI Adlytics audit screen breaking down spend and sales by targeting type
Bulk operations

Hundreds of fixes. One upload.

Stage bid changes, pauses and negative keywords as you find them, then export them as one Amazon Bulksheet.

  • Add changes from anywhere in the app
  • Download one Bulksheet and upload it to Amazon
  • Every change logged with who made it and when
Bulk operations · demo.biadlytics.comLive product
BI Adlytics bulk operations screen with staged negative keywords, pauses and bid changes One Bulksheet for every change
Keyword rank tracker

Know where you rank, and what it costs to stay there

Daily organic and sponsored position for every tracked keyword, next to that keyword's spend, sales, conversion and CPC.

  • Organic and sponsored position, every day
  • Spend, sales, conversion and CPC beside each keyword
  • A slipping keyword is easy to spot
Keyword tracker · demo.biadlytics.comLive product
BI Adlytics keyword rank tracker showing daily position per keyword
TARGETING

See which keywords and targets earn their spend

Keywords, match types and product targets with full performance.

  • Every keyword and match type
  • Product targets next to keywords
  • Spend, sales and ACOS for each one
SEARCH TERMS

Find the searches that waste money, and the ones worth bidding on directly

What shoppers actually typed, grouped by match type.

  • Word and phrase analysis in 1-, 2- and 3-word groups
  • Negative-keyword candidates listed for you
  • Add them to your pending bulk changes
Growth and market

See which products are growing, and which are slipping

Product performance

Which products and categories are growing, and which are slipping

Brand and account overview, plus SKU and category breakdowns by day, week or month against your targets.

  • Brand and account overview
  • SKU and category breakdowns
  • Measured against the targets you set
Product performance · demo.biadlytics.comLive product
BI Adlytics product performance comparing brands and categories over time
PERFORMANCE CHARTS

Spot the products about to take off

Top movers, TACoS leaderboard, emerging products, efficiency and revenue concentration.

  • Top movers and emerging products
  • TACoS leaderboard
  • See which products carry too much of your revenue
MARKET INTELLIGENCE

See your market the way Amazon sees it

Amazon Brand Analytics: ASIN and keyword performance, search query performance, what else your customers buy and repeat purchase rates.

  • Search query performance
  • What else your customers buy
  • Repeat purchase rates
PERFORMANCE BENCHMARK

Know mid-month whether you'll hit the month

Weekly category performance against monthly targets you set.

  • Targets set per category, per month
  • Checked every week
  • Set up from a simple CSV template
GEOGRAPHICAL SALES

Know where your customers are

Orders by state, with warehouse and SKU shipment breakdown.

  • Orders by state
  • Shipments by warehouse
  • Shipments by SKU
Operations and inventory

Reorder the right amount, at the right time

Inventory planning

Reorder the right amount, at the right time

FBA restock quantities worked out from blended 7-, 30- and 60-day sales speed.

  • A restock quantity for each SKU
  • Based on 7-, 30- and 60-day sales speed together
  • Stock sits next to ad spend, so you stop paying for clicks on products about to run out
Inventory planning · demo.biadlytics.comLive product
BI Adlytics inventory planning with days of cover and reorder quantity per SKU
Alerts

Warned before you run out, not after

Stockout risk and unusual sales drops or spikes, measured against the 7-day average.

  • Stockout risk flagged early
  • Sales drops flagged against the 7-day average
  • Sudden spikes flagged too
Alerts · demo.biadlytics.comLive product
BI Adlytics alerts flagging SKUs about to run out of stock
Upload

Your product groups and targets, set up in minutes

Category mapping and monthly targets from simple CSV templates.

  • Map products to your own categories
  • Set monthly targets per category
  • Download the template, fill it in, upload it
Templates
Category mappingCSV
Monthly targetsCSV
Automation

Price tests and review requests that run themselves

Scheduled price changes

Price tests that run themselves. No console needed.

Plan selling-price windows per ASIN; changes apply on schedule, with suggestions and rules.

  • Set a start date, end date and price per ASIN
  • Changes apply on schedule
  • Suggestions and rules to guide each change
Selling price automate · demo.biadlytics.comLive product
BI Adlytics scheduled price changes with price windows by start and end date
Review requests

More reviews, fully within Amazon's rules

Automatic “Request a Review” for eligible orders through Amazon's own approved channel.

  • Runs on its own for every eligible order
  • Up to 100 a month on Starter, 500 on Growth
  • Unlimited on Scale and above
Reviews automate · demo.biadlytics.comLive product
BI Adlytics automated review requests with send delay and a log of requests sent
Reporting and sharing

Reports you'd actually send

Daily report

Yesterday, explained. Ready to send.

Compares yesterday with the day before, the same weekday last week, and month to date against the same days last month.

  • Total sales, organic sales, TACoS, ad spend and sales, ACOS, ROAS, CPC, CTR and conversion
  • A month-end projection, top movers and recommended actions
  • Copy for WhatsApp or email in one click
Sample message · demo account
Daily report · 23 Sep
Total sales$1,426.47
Ad spend$352.98
TACoS24.74%
ACOS72.04%
Conversion11.7%
Today’s actions: review search terms with spend and no orders; check ACOS on the campaigns that moved most.
Copy for WhatsAppCopy for email
Custom report builder

Build the report you actually need. Save it. Run it every week.

Pick from 15+ metrics, group by product, campaign or targeting type, and choose any date range.

  • Templates to start from
  • Save a report and rerun it any time
  • Scheduled reports on Scale
Reports · demo.biadlytics.comLive product
BI Adlytics report builder with templates and a custom report option
Team and agency

Built for teams and agencies

TEAM

Unlimited team members

Invite your whole team at no extra cost, on every plan.

CLIENT ACCESS

Client logins with screen-level access

Give a client their own login and choose which screens they see, view-only or with editing.

ACCOUNTS

Every account, one workspace

1, 3, 10, 20 or unlimited connected accounts by plan, and you switch between them from one workspace.

CHANGE HISTORY

Change history on every bulk edit

Every bulk change records who made it and when.

How agencies use BI Adlytics →

Data and trust

Numbers you can check, access you control

ACCESS

Amazon's official, approved access

Connects to Amazon Ads and Amazon Selling Partner (Seller Central) through Amazon's own approval screens. No password sharing.

FRESHNESS

Data that keeps up

Ad data refreshes through the day, orders update live, and settlement and finance data arrive as Amazon releases them.

ACCURACY

Numbers that match Amazon's console

Sponsored Brands is counted on Amazon's 14-day window, Sponsored Products and Display on 7 days.

SIGN-IN

Device verification

New devices are verified with a one-time code sent by email.

How we protect your account →

See it on your own numbers

Connect in minutes. Onboarding is included on every plan: we connect your account, set up your product categories and walk your team through it.

Get started See the live demo